Leigh Neil
Founder
ABC LEKSAKER
Nätverqet member Leigh Neil is a long-time resident of Stocksund and an entrepreneur. She started her online toy shop, ABC Leksaker, around 12 years ago when her children were small and she saw a gap in the Swedish market for specialty toys.
ABC Leksaker focuses on high-quality, educational toys with good play value. In Leigh’s own words: "We look for toys that encourage kids to use their imagination, toys that can last through many ages and stages of development, toys that entice kids to set aside their phones and tablets... and toys that encourage parents to play with their children.”
She loves that her job lets her do everything – buying, marketing, financial analysis, search optimization, website design, writing – and even packing and shipping. You can find her online... or at her warehouse opposite Circle K!